Under Armour.
PANGOLIN PR
Create a stunt moment on behalf of Pangolin PR for the opening of Under Armour’s store launch in three prime locations in the UK. Liverpool One shopping complex, London Battersea Power Station Brand House and London Oxford Street.
The Brief.
By creating and managing a fake store front façade, consisting of sugar glass which Trent Alexander-Arnold was challenged to a free-kick to officially open the store at Liverpool One shopping complex. Anthony Joshua smashed the doors at Battersea Power Station to unveil another key location for Under Armour. Promoting young athletes to use the store as a headquarters for their UA Next Academy programme. Fans also captured Eddie Nketiah stunt moment in his home town London for the Oxford Circus Under Armour store used for press coverage.
